2008-01-20T15:39:00.000-08:00

Professional Experience
2007
Vice President of Programming, NextMedia Group, Minneapolis, MN

Oversight and programming leadership of all of the company’s radio stations (42) and web sites. Formats included Adult Contemporary, Hot AC, CHR, Country, Alternative, Rhythmic/Jammin’ AC, Urban AC, Rock, Classic Rock, News-Talk, and Sports.

- Coached, developed, and searched for on-air and program director/operations manger talent.
- Developed and implemented an updated and innovative new media strategy—including websites, streaming, database marketing, social networking, text messaging, and revenue creation.
- Identified format change opportunities and was responsible for their design and implementation.
- Designed, analyzed, and implemented all types of audience research including strategic studies, music testing, call-out, on-line testing.
- Enhanced and tweaked station audio processing to improve audio quality and to maintain our competitive edge.

2005-2007
Executive Vice-President, Mercury Radio Research and hear2.0, Minneapolis, MN

Design, facilitate, and present research findings to clients in order to identify opportunities and define strategic goals, marketing strategies, and action plans. Presented and moderated sessions at prominent industry meetings including The NAB Radio Show and The Conclave.

- Perceptual and strategic research—ascertaining client’s goals, formulating the appropriate series of questions, surveying a specific audience, analyzing the collected data, presenting the findings in a clear and actionable way, and developing an action plan
- Focus Groups/Plus—moderating roundtable discussions on behalf of client stations to identify listener passions, station vulnerabilities and opportunities; followed by a next day comprehensive strategic review and action plan
- Music testing—developing and implementing Mercury’s entry into the music testing business
- New media—working with clients to define the benefits and necessity of streaming, pod-casting, on-line communities, and database marketing to stay competitive in the rapidly changing landscape of audio entertainment
- Brand development—consulting with clients on how they can better solidify their brand identity. Providing fresh ideas and a review of all current strategies and tactics
- Marketing—working with clients to develop stronger strategies, tactics, and ideas designed to give them a definitive competitive edge
- Talent assessment and coaching—working with talent to help them grow and build their personal brand and association with their station and listeners

2004-2006
Executive Producer “Christmas Around the World” ABC Radio Networks/Walt Disney Company

- Produce a 54 hour live radio show from Walt Disney World Resort each Christmas holiday (12/23-12/25) broadcast via satellite to over 100 stations
- Develop and design all programming content including music selection, programming clock design, jingles, promos, NORAD reports, Santa Claus updates, contesting, and promotional blueprint
- Direct production team
- Select and direct on-air team for broadcast
- Work with Walt Disney World marketing executives to coordinate on-site and in-studio events

2004-2005
Director of Programming, ABC Radio Networks, New York, NY

Provide programming oversight of long-form and short-form programs, production libraries, and radio specials for both talk and music formats.

- Supervised programming department personnel
- Developed new products
- Coached on-air talent
- Managed and directed music programming
- Directed production library content
- Developed satellite radio (XM and Sirius) programming content
- Developed systems and procedures to improve quality and efficiency

1997-2003
Senior Vice-President of Programming, Clear Channel Communications
(inclusive of pre-merger companies Capstar Broadcasting and AMFM, Inc.)

Provide programming leadership and product quality in the Mid-Atlantic Region (92 radio stations). Formats included Adult Contemporary, CHR, Country, Smooth Jazz, Oldies, Urban Contemporary, Rock, News-Talk, and Sports.

- Collaborated with other senior managers to identify opportunities to leverage the radio group’s holdings (e.g., talent, operational best practices, resources)
- Implemented operational best practices at the regional level
- Provided guidance and direction to 4 Regional Vice Presidents of Programming
- Developed logical, user friendly systems to help ensure high quality products, and to maintain accountability across the group
- Strategized and planned at the local market level
- Created and managed budgets
- Selected local programming and marketing management
- Designed music/strategic research studies, interpreting the results, and implementing changes as necessary
- Identified format improvement and/or change opportunities and executing changes as appropriate
- Challenged employees to strive for and achieve greatness
- Selected, trained, and coached talent
- Established a productive and positive relationship with sales management in order to increase revenue while maintaining product quality
- Oversaw the imaging/positioning and production quality of each station
- Worked in tandem with engineering to achieve the highest quality and most competitive signal and audio possible

1996-1997
Program Director, Infinity Broadcasting Corporation, WZGC-FM, Atlanta, GA

Responsible for all aspects of station programming including talent, research, music, marketing and promotion, NFL Atlanta Falcons radio network, and budget creation and management.

1994-1995
Media Consultant, DeMers Programming Media Consultants, Philadelphia, PA

1989-1994
Operations Manager and Program Director, US Radio, LP WONE-FM/WAKR-AM, Akron-Cleveland, Ohio
Station Manager KHEY AM & FM, KPRR, El Paso, Texas

1988-1989
Program Director, NewCity Communications, WAAF-FM Boston, MA

1985-1988
Program Director, Greater Hartford Communications Corporation, WCCC FM & AM, Hartford, CT

1980-1985
On-Air Talent, Programming Assistant, Image and Commercial Production,
WBAB-FM, WGBB-AM, Long Island, NY

Harve Alan Media Information